Talk about kicking off 2019 with a bang!
Today we are proud to announce that Major Tom has landed two prestigious W3 Awards for our agency’s work in 2018. Now in their 13th year, the awards celebrate digital excellence and showcase the very best work from the world’s leading agencies and creators.
Major Tom beat off strong competition to land an award for Visual Appeal: Experience for our work on The Human Link website and another for Website: Food and Beverage for our project with COBS Bread.
The W3 Awards celebrates excellence by honoring outstanding digital work that encompasses everything from websites to social content. Top interactive agencies, designers and creators from across the globe submit their work in the hopes that it will be recognized as exceptional by the Academy of Interactive and Visual Arts - an invite-only body of remarkable professionals from acclaimed media, marketing, interactive and advertising firms.
After receiving a W3 Award in 2017 for our work on Hollyburn Properties’ website, our agency has continued to strive for more. Therefore, we are thrilled to have doubled our award wins just 12 months later.
As an agency that works on the frontier of today’s ever-changing digital landscape, the awards represent a proud achievement for Major Tom. But they simply wouldn't be possible without the incredible partnerships we have with our clients.
The Human Link
Our award-winning The Human Link website is owned by Mad Amendments, a duo of international filmmakers. Mad Amendments wanted a website to chronicle their global journey to tell stories about social injustice and class disparity. As lovers of creativity they didn’t want a standard looking website. Instead, they approached Major Tom to help them create a platform that would bring their stories to life and encourage the user to join their journey.
This site is all about exploration. Not only do we want users to interact with the documentaries themselves, we wanted to highlight the incredible journey and cast of characters that the filmmakers met along the way. The interactive map we created allows users to follow this journey across different countries. Digging deeper into behind-the-scenes videos, audio files, social media content, and beautiful photography.
Founded in 1980, COBS Bread is one of Canada’s largest bakery franchises. With an aggressive growth plan, they needed a website to serve two distinct audiences: end consumers and potential franchisees. The company approached Major Tom to create a unique digital experience that catered to both user groups.
Kicking off the project with in-depth research, we developed a clear information architecture to seamlessly guide different users towards their relevant content. Furthermore, we made sure the site walked potential franchisees through COBS Bread's consideration process. Our research also showed that over 80% of users were accessing the website through mobile. As such, we created a unique experience for users that adapted to the platform they were using.
The key to success
We are proud of all of the work we do at Major Tom, and grateful to be collaborating with a range of incredible clients. These award wins truly are a team effort and simply would not be possible without the partnerships we have built with these people.
This news is the perfect way to kick off a new year. But even though we have many multi-award winning sites under Major Tom’s belt, we will continue to strive towards more success with our current and prospective clients, building towards even more recognition in the future.
If you or your organization are interested in working with Major Tom to create world-class work, contact our team of experts located in New York, Toronto and Vancouver.